Isn't That Backwards?

The Brewers are implementing a strange practice for their minor league pitchers:

"Beginning this week at Class A Brevard County, relievers will start games before turning it over to the "starters" in the third or the fourth. By starting the starter later in games, the Brewers hope their young players develop a "nine-inning mindset" by the time they reach the Majors."

It seems to me that this is basically a psychological ploy, as it doesn't actually help the pitchers to throw nine innings. I don't think it will work very well, and it may actually be problematic as the pitchers will sometimes come into games with their team behind. That has the flip effect of taking away the "this is MY game" mentality. Like a lot of things, I guess we'll just have to wait and see. If it works (gets the pitchers deeper into games as the progress through the system) then I wonder if other teams will start doing it. The Brewers are a smart organization so I'm sure they put a lot of thought into the decision.